by Christina Manzo Boston Public Library in Weave; Journal of Library User Experience, Issue no. 3
“Since its 2006 launch, Buzzfeed has become an Internet institution by recognizing and capitalizing on the insatiable life-cycle of viral media. The idea behind the website is relatively simple: bring together trending content (e.g., news, celebrity gossip, entertainment, quizzes) from around the web and organize it into a format that is short and eye-catching.
Buzzfeed’s business model relies on shareability, something it has in common with today’s library, which is why library website designers have the opportunity to learn from Buzzfeed’s overwhelming success. Here are the top lessons library website designers can learn from Buzzfeed.”
Article available at: http://quod.lib.umich.edu/w/weave/12535642.0001.302?view=text;rgn=main